Mentor

Four in-person sessions over twelve weeks comprising two hours per session of high-impact mentorship.

This program is designed as a practical, conversation-led mentorship for marketing managers or junior marketing teams who need strategic guidance, commercial insights, and real-world problem-solving in their day-to-day roles. Each session is flexible, allowing for depth discussion to address specific challenges while ensuring a structured approach to growth and learning.

Example session 1:  Where are you now?

  • What’s working, what’s not? Challenges, roadblocks, and wins.
  • Understanding your business landscape and the role of marketing to meet commercial objectives.
  • Exploring leadership, stakeholder management, and internal influence in a marketing role.
  • Identifying focus areas for the mentorship and customising the following sessions.

Outcome: Clarity on key pain points, priorities, and immediate actions

Example session 2: Strategic thinking and commercial impact

  • How to think like a commercial leader. Aligning marketing to revenue and growth.
  • “So What?”  ensuring marketing efforts drive real business impact.
  • Navigating internal buy-in and stakeholder management, presenting ideas that get traction.
  • Discussing real challenges e.g., “How do I get my GM to take marketing seriously?”

Outcome: A more commercial mindset and strategies for stronger internal influence.

Example session 3: Execution, agility and problem-solving

  • Troubleshooting live marketing challenges. What’s blocking progress right now?
  • Balancing long-term brand-building with short-term performance marketing.
  • Navigating AI & automation. Maximising efficiency without losing human connection.
  • Avoiding the ‘busyness trap’. Working smarter.

Outcome: A problem-solving toolkit for tackling execution challenges with confidence.

Example session 4: Futureproofing and career growth

  • Shifting from marketer to leader.  Owning your seat at the table.
  • How to stay ahead of industry trends without getting lost in the noise.
  • Personal and career growth. What’s next for you as a marketing professional?
  • Open discussion to tackle any remaining challenges.

Outcome: A roadmap for professional growth, long-term impact, and a new support network for individual growth.

This will be a dynamic, real-world approach, low-fuss and zero-fluff. It’s having the conversations that matter, helping you strategically solve problems, and confidently navigating your landscape.